RAIN Notes: Friday, June 10
Jottings of Note
— Media Replacement (Jack Myers)
— New Season (Vanishing Postcards)
— Infinity (Edison Research)
News
Triton Digital integrates Jelli; promotes execs
In a sweeping proclamation of global audio technology influence, Triton Digital has announced the integration of audio ad-tech platform Jelli into its system. Complementing that development, several Triton execs have been promoted. Click through for lots of details. Continue Reading
Acast signs distribution deal with ByteDance-owned Resso music service
In a seemingly win-win scenario, global podcast company Acast has signed a distribution deal with Resso, a streaming music service operating in Brazil, India and Indonesia. Resso was started two years ago by ByteDance, parent company of TikTok. Click for more. Continue Reading
Crooked Media adds speech-to-text podcast captions with Adobe partnership
With an ambition to make podcasts more accessible, the Crooked Media network has partnered with Adobe and its Premiere Pro’s speech-to-text technology to create captioned videos of podcasts. Production speed is key. Click for details and a behind-the-scenes video. Continue Reading
RAIN Notes: Monday, June 6
Jottings of Note
— Cannes (SXM Media)
— Upfront (True Native Media)
— Short News (Schwartz Media / SCA)
RAIN Notes: Thursday, June 2
Jottings of Note
— Crypto Cast (a16z)
— Thirsty (Rob Greenlee)
— Limited Series (iHeartMedia)
Acast ventures into Asia with Singapore launch; Timi Siytangco leads
International podcast company Acast has launched in Asia with the appointment of Singapore-based Timi Siytangco as Key Account Director. Acast calls Siytangco’s hire as “the next iteration in Acast’s ambitious international growth strategy.” Click for relevant Asia listening metrics. Continue Reading
Ads in the top 10 U.S. podcasts deliver 33% reach of weekly U.S. listeners (Edison Research)
In a startling demonstration of how long the “long tail” of media can be, Edison Research has posted an article illustrating that the top 10 podcasts reach a third of weekly U.S. listeners. In a field of nearly three million podcasts, this data point is a stark reminder of how concentrated is media success and reach.
Continue Reading
Slip.stream music library platform raises $7.5M Series financing; Sony Music involved
Music library platform Slip.stream, which contains over 100,000 tracks and sound effects, has obtained $7.5-million in Series A financing led by Sony Music Entertainment, Third Prime, and Lightshed Ventures. Slip.stream joins an industry segment of music libraries in an addressable market of 22-million YouTube creators and 30-million independent creators who need audio assets for their creations. Continue Reading
Four new-listener trends in podcasting (SXM Media Podcast Trends Report)
The report identifies and profiles a new breed of podcast listener. That profile is younger, equally gender-divided, and more likely to be Black or Hispanic. And they don’t (yet?) listen nearly as much as longtime (6+ years) listeners. Four major new-listener trends are identified. Click for graphics and analysis. Continue Reading
RAIN Notes: Monday, May 23
Jottings of Note
— Measuring the Tail (Larry Rosin)
— Aspirational (The New York Times)
— Podreading (The Podcast Reader)
Stitcher, part of SXM Media, atop new Triton Digital U.S. Podcast report (April)
Triton Digital released the April U.S. Podcast Report, showing top 20 networks and top podcast shows (each measured by number of downloads and audience reach. Click for details. Continue Reading