Edison Research and Knight Foundation survey podcasting’s super listeners

Edison Research and the Knight Foundation collaborated for a study investigating the podcast audience, with interviews of nearly 29,000 podcast listeners. All of the participants are age 18 or older and listen to at least one audio podcast from NPR, WNYC, American Public Media, WBUR, PRX, or Gimlet Media. A comparison of these results with the more general habits detailed in The Infinite Dial surveys show some marked distinctions between casual and serious podcast listeners. Continue Reading


Test Drive: Podchaser makes a shaky entry into the podcast database world

Today’s Test Drive explores a tech niche that has been getting lots of buzz lately: podcast discovery. With the audio format on the rise in cultural cache and audience numbers, it makes sense that new properties would emerge to offer additional services to listeners. One of these is Podchaser, a podcast discovery tool currently in open beta and has more than 18 million podcast episodes. The theory of a massive podcast database that’s searchable and filterable is an admirable one, but Podchaser still has some big wrinkles to iron out. Continue Reading


Acast plans public offering; Ross Adams is new CEO

Acast is looking to go public on the Stockholm Stock Exchange and will be shuffling its leadership. In preparation for listing, Acast is changing up its leadership. CEO Måns Ulvestam and Chief Strategy Officer Karl Rosander, both company co-founders, will step down from their current operational roles and Chief Revenue Officer Ross Adams will step in as the new chief executive. Continue Reading