Guest columnist Steve Goldstein takes at aim at overly-long podcasts, with an eye to average radio listening time. He also notes that podcasting is a commuter-friendly format, and that the average commute time is shorter than many podcasts. “The empirical evidence is overwhelming.” Continue Reading
Guest columnist Steve Goldstein left Saga Communications in March to start on-demand audio company Amplifi Media. In this article, he reports on the charged energy at the recent Podcast Movement conference where he spoke … and notes a striking absence of broadcasters. Continue Reading
Guest columnist Steve Goldstein left Saga Communications in March to start on-demand audio company Amplifi Media. In this article, he reports on a panel experience, and explains radio’s challenge to develop new audiences. Continue Reading
Guest columnist Steve Goldstein left Saga Communications in March to start on-demand audio company Amplifi Media. In this article, he notes the on-demand revolution that has turned TV into a “golden age,” and carries the consumer values over to audio. Continue Reading