Spotify has hired Cameron Farrelly as its new global creative director. In this capacity, he will oversee the creative vision for artist and music marketing, along with developing campaigns, activations, and original intellectual property. Farrelly was previously an exec within VICE Media’s standalone creative agency Virtue and also worked as an executive creative director for Universal Music Group.
Spotify has been a revolving door over the past year, with several new additions coming in at the same time as multiple exits, some in especially visible roles. Global head of advertising sales Brian Benedik and Adam Parness, global head of publishing, are two of the most recent departures.