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Quick Hits: Podcasts, apps, and Alibaba

Brief news items and worthy reads from around the web:

26 podcasts you should be listening to: Libby Nelson of Vox.com reviews and recommends an essential podcast list, for the most part avoiding the blockbusters everyone already knows about.

NPR’s podcast strategy: Public radio generally, and NPR specifically, have produced many top podcasts. Over-the-air promotion is key to building the online audience. This Poynter article reveals the underlying strategy.

BMG partners with Alibaba: China has proven an interesting and sometimes confusing market for music companies, but BMG is one of the brands making a concerted push into the country. Under a new partnership, the Alibaba Digital Entertainment business unit will promote BMG’s writers and artists on its streaming apps. Dora Yi, chief investment officer of BMG China, called it “a game-changing deal” for BMG.

Beatport launches an app: Beatport has expanded its brand from a music store to a streaming service. Now, that streaming is also available on mobile devices thanks to a new app. It’s available for both iOS and Android devices.

Tinder for music: Startups like to play the comparison game, riffing on the latest hit for their pitch ideas. The latest is Choosic, which has been dubbed “Tinder for music.” The app presents a stream of different songs and listeners can swipe to the right if they like the track or to the left if they don’t.

 

Anna Washenko

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