Triton Digital announced that its Yield-Op supply side platform was recognized by ExchangeWire as The Wires APAC 2019 Best New Product or Service – Sell Side. The awards honor the best uses of ad tech in all aspects of media sales for the Asia-Pacific region. Triton’s Yield-Op system helps broadcasters, podcasters, and audio streaming services to manage their programmatic demand.
“We are honored to have been selected as this year’s winner,” said Benjamin Masse, Triton’s managing director of market development and strategy. “Where creating innovative products that enable audio publishers to empower and fuel their digital audio and podcast monetization strategies is our top priority, receiving recognition for a product that does just that motivates us to continue creating solutions that grow the global industry that much more.”