IAB’s Podcast Working Group meets in Vegas, seeks guidelines in a fast-growing category

The Download on Podcasts is a weekly feature sponsored by PodcastOne.

The Interactive Advertising Bureau (IAB)’s Podcast Working Group met in Las Vegas on Monday, as part of its mandate to discuss ad-supported podcasts, and “best opportunities to evangelize the space.” The agenda is secret, but podcasting is a category in need of top-level organization. Continue Reading