SoundCloud adds mid-tier subscription option

SoundCloud announced a shift to its subscription offering. The SoundCloud Go platform is being changed to a $4.99 per month fee. It will still offer ad-free listening and an offline option. The available library is about 120 million tracks. The mid-tier SoundCloud Go is live today in the U.S., UK, Ireland, France, Canada, Australia, New Zealand, and Germany.

The full on-demand service is now called SoundCloud Go+ and costs the industry standard of $9.99 a month. It will offer ad-free access to the entire library of more than 150 million tracks.

“SoundCloud’s unique mix of content, much of which can’t be found anywhere else, is an incredibly attractive offering for music lovers who are at the forefront of what’s happening now and driving what’s next in music,” said Alison Moore, SoundCloud’s chief revenue officer. “SoundCloud Go answers the call from our users who want the ability to take the huge catalog of content found in SoundCloud’s free, ad-supported offering with them anytime, anywhere, without interruptions, at a very affordable price. And at the same time, we’re now giving users who haven’t made the jump into a music subscription plan, a robust, fully on-demand option at an accessible price.”

Anna Washenko