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Music 360

Nielsen’s Music 360 report confirms streaming popularity

Posted on January 27, 2015 by Anna Washenko

New data from Nielsen highlighted the massive shift to online listening. The Music 360 2014 study found that 93% of Americans listen to musicmore than 25 hours a week. Many do so while at work, doing chores, and in the car. The meat of the new report is how convincingly listeners have shifted online. Continue Reading →

Metrics & Research, News Music 360, Nielsen

Nielsen’s “Music 360” report: Digging in with David Bakula

Posted on November 14, 2013 by Brad Hill

Nielsen released its annual Music 360 survey report this week. Two of the headline points are that radio is the dominant music-discovery medium, and that teens listen to music in YouTube more than any other source. RAIN spoke to David… Continue Reading →

Metrics & Research David Bakula, Music 360, Nielsen
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