Spotify, the leading on-demand music subscription service in the U.S., is launching Spotify Connect, a new feature that makes it easier to use and control the service on various devices around the house.
The “Connect” button now appears on the iOS app, and with it, the listener can seamlessly change the source of their Spotify music from handsets to different Wi-Fi-connected home devices (from 10 different manufacturers). It’s an integration of the traditional music service with the in-home hardware systems like Sonos and the no-longer-supported-by-Logitech Squeezebox.
“It’s important to note that you’ll need a Premium Spotify subscription to use Connect,” writes TheVerge. “That makes the feature another exclusive the company’s using to try and convert free users to premium subscribers as it looks to reach profitability…”