Podcast company Libsyn announced an integration with Headliner, a promotional tool that creates video clips to be shared on social media. The resulting videos can include audio from any file in MP3 or M4A format and be added to a video with wave forms, text, colors, or transcription. Headliner’s tools will be incorporated as a widget into the Libsyn dashboard.
Audio has often struggled to perform on social media, where visual content dominates and many videos are automatically muted. Headliner has secured deals with several audio platforms, over the past year, including Sirius XM, Acast, and Pinecast.