The Internet Radio & Streaming Report is a survey conducted by RAIN News, and exclusively sponsored by XAPPmedia. Targeted to professionals in the streaming audio industry, the survey was designed to capture an insider’s view of industry dynamics today and the trajectory over the next three years.
Respondents were mostly executive-level industry professionals, largely positioned either in broadcasting, Internet pureplay, or both. Many technology providers also participated.
The survey teased out insider projections of listening hours, ad loads, ad rates, advertising categories, music service subscription rates, future music licensing costs, podcasting, the future of broadcast, and important trends.
We presented a webinar of survey results in March. The recording of that webinar is below. Happy listening, and many thanks to our survey participants.