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TED, NPR, Spotify among Brand Equity winners in Myers Report study

The Media Brand Equity Study 2021, one of a series of reports from Jack Myers’ MediaVillage, ranked 150 brands according to survey results that asked respondents to rate brands according to nine attributes. Awareness is not one of them, so this is not a simple brand familiarity survey. Myers says that all 150 companies failed the strictest test. Click through to see the top 30. Continue Reading