RAIN Notes: February 18

Jottings of note:

 

Who Needs Rest?

ABC’s morning News podcast Start Here will expand its weekday schedule into the weekend. Timing of the weekend drop is undisclosed in the news release. One thing wedo know is that the weekend edition will be an hour-long program, an expansion of he weekday  We doknow that the weekend edition will run to 60 minutes, double the weekday length. In a politically flippant comparison, ABC states the rationale behind the decision to lauch on weekends: “President Trump has been known to post messages on social media late at night and throughout the weekend, creating headlines in his wake. So the arrival of a new weekend edition of the ABC Audio morning news podcast Start Here is well-timed.

 

Words and Cars

Lost, confused, and worse. Those words describe radio in 2025, in a survey conducted by Jacobs Media. A resulting word map illustrates the diversity of responses: Undervalued, mismanaged, underfunded, agonal. (We had to look up that last one.) Also, 3.4 million is the number of new cars New Yorkers will buy this year. And, drivers with modern infotainment sysems in their cars listen to less AM/FM — that’s from a recent Jacobs Media Techsurvey. And there are more entries in this spcial 2025 By The Numbers (So Far) article. Like 1.9 percent, and 3.4 million, and 45 percent, and 32 percent, and 187.8 billion. Who doesn’t like big numbers? See them all HERE.

 

Commitment

Jack Myers, head of MediaVillage and founder of The Myers Report and RAIN Summit speaker, has started the MediaVillage Education Foundation, which he calls his philanthropic commitment to the advertising and media community. Author of The Tao of Leadership: Harmonizing Technological Innovation and Human Creativity in the AI Era, Myers’ focus is leadership in a business environment increasingly dominated by technological innovation. Equity, inclusion, and belonging are his principles which are integral to the industry’s growth and progress. Key principles are nurturing talent, advancing diversity, and fostering innovation. Read more HERE.

February 18, 2025


Brad Hill