Quick Hits: Pitchfork’s year in streaming; Spotify’s content plans

Brief news items and worthy reads from around the web:

The Year in Streaming: Pitchfork Magazine has rolled out a suite of feature articles looking back at music in 2016. The most pertinent to RAIN readers is this overview of the hyper-competitive streaming music field as it prepares to turn the corner into 2017. It’s mostly a business overview, with editoralizing of pros and cons of the major online listening platforms. “Going into 2017, streaming will no longer be a niche for music but the new normal. The big question is no longer whether streaming is the future, but what form that future will take, who will benefit, and what that might mean for listeners.”

Interview with Spotify’s head of content partnerships: Music Ally interviewed Tom Calderone, Spotify’s global head of content partnerships, about the streaming service and its new efforts in programming. He covered the recently announced Spotify Singles as well as the recent efforts in video.

Brad Hill