Podtrac has released its annual Top 25 New Podcasts. We compare the 2023 edition with Podtrac’s Top 20 Podcasts for October. The methodology for each list is the same; they are Podtrac measured properties.
There are no matches between the two lists. While the exercise is enjoyable, the outcome is not surprising; the bar for being a hit in the new podcast group is much lower than being a top-20 podcast throughout the entire field.
One of the values in the New Podcasts list is discovery; these are shows that have succeeded in building and retaining audience, but are largely unknown in the broad market.
Following are the top 25; the original list if HERE. Visiting the list is recommended as an easy way to sample the shows.
#1 – Scamanda – Lionsgate Sound
#2 – The Retrievals – Serial Productions
#3 The Coldest Case in Laramie – Serial Productions
#4 – The Girl in the Blue Mustang – NBC News
#5 Wiser Than Me with Julia Louis-Dreyfus – Lemonada
#6 – Murder in Apartment 12 – NBC News
#7 – The Girlfriends – iHeart Podcasts
#8 – HBO’s The Last of Us Podcast – HBO
#9 – Rachel Maddow Presents: Déjà News – NBC News
#10 – Exposed: Cover-Up at Columbia University – Wondery
#11 – The King Road Killings: An Idaho Murder Mystery – The Walt Disney Company
#12 Letters from Sing Sing – NBC News
#13 – Stolen Hearts – Wondery
#14 – High Strange – Tenderfoot TV
#15 – The Kids of Rutherford County – Serial Productions
#16 – Sword and Scale Nightmares – Sword and Scale
#17 – MrBallen’s Medical Mysteries – Wondery
#18 – Strike Force Five – Strike Force Five
#19 – Blind Plea – Lemonada Media
#20 – Dear Alana, – Tenderfoot TV
#21 – Frozen Head – Wondery
#22 – The Deck Investigates – Audiochuck
#23 – Spellcaster: The Fall of Sam Bankman-Fried – Wondery
#24 – Morrison Mysteries – NBC News
#25 – Unrestorable – iHeart Podcasts
To qualify for the 2023 list, each podcast must have released its first episode between December 1 2022 and October 1 2023. The ranking is based on average downloads per episode during the entire launch window.