James Cridland’s International Radio Trends – Exclusivity, multi-standards, and multi-platform

James Cridland, radio futurologist, is a conference speaker, writer and consultant. He also publishes Podnews, a daily briefing on podcasting. Buy James a coffee HERE.


“If we aren’t on platforms like Spotify and Apple Podcasts, we won’t reach the people” was one (welcome) thought about podcast exclusivity at the recent Public Broadcasters International conference. However, as my blog post on podcast exclusivity – and public service broadcasting suggests, there were lots of different views. I know where I stand, though!

 

  • Kyle and Jackie O’s networking onto KIIS in Melbourne appears to have been nowhere near as successful as anyone thought, posting its worst figures yet in survey 6, with a 5.2% share. (A year ago, the previous show was posting 7.9%). The Melbourne Radio Wars podcast is a worthy listen: an analytical, intelligent podcast by a number of people including one of K&J’s former PDs.
  • Interesting to see a company demonstrate a multi-standard digital radio receiver. RF2Digital showed off a device that supports both DRM and DAB+ in Band III; and Starwaves, who also promoted a device that deals with DRM and DAB+ reception. It sounds like Indonesia plans to use both standards for the 280mn people who live there.
  • The UK’s RAJAR released its MIDAS survey for Summer 2024. The survey looks at all audio content – streaming music, radio, podcasts, and a fourth thing called “catch up radio”, which is kept separate in the country for historical and

 

James Cridland