Italy’s public broadcast invests in digital radio

RAI, Italy’s public broadcaster, will be making more investments in digital radio. It announced the plans at an event last week. Beginning June 1, 2019, wholesalers and retailers in Italy are required to sell receivers with at least one digital interface. The measure will be applied to consumers starting in June 2020.

“In terms of technology and production, we are now totally digital, and in terms of coverage, we have allocated significant investment that will allow us to cover the so-called ‘Motorway T’ ahead of schedule, by the end of 2018,” said Roberto Sergio, director of Radio RAI.

“In the following two years we will continue to invest in making digital coverage ever wider and we are already broadcasting digital content on five new channels, designed and built vertically to compete in the field of digital entertainment. Additional new channels will be added very soon.”

Anna Washenko