iHeartMedia and the National Football League announce that the two giants are re-upping their podcast creation and marketing partnership which started in 2021 and resulted in the NFL Podcast Network. The network includes 16 podcasts (HERE).
As part of the deal, new original podcasts and NFL Club shows will debut each year, and existing favorites will continue to be available on the NFL Podcast Network. The operation will be on the hunt for new joiners as well; iHeart will identify other existing podcasts to join up during the deal, growing the partnership’s reach and scale.
Indeed, there is a new show for 2025: Lots To Say with Bobby Bones and Matt Cassel. (Trailer and one episode HERE.)
“The NFL Podcast Network continues to grow and capture new audiences, and we’re thrilled to strengthen the successful partnership between iHeart and the NFL with new shows and the addition of more team podcasts,” said Will Pearson, President of iHeartPodcasts. “Our new extended deal is guaranteed to bring fans closer to the game, players and teams they love and keep listeners up to date on the insider information they want to hear.”
“We are incredibly excited to continue our partnership with iHeartMedia,” said Brent Lawton, NFL Vice President of Business Development and Strategic Investments. “Since its launch in 2021, the NFL Podcast Network has delivered NFL fans best-in-class storytelling and podcast content, and we look forward to developing new podcasts and more content with iHeart.”
