iHeartRadio releases branded podcast episode through Warner Bros partnership

iHeartRadio announced the results of a foray into branded podcasting. The company has released the first branded episode from its partnership with Warner Bros. Pictures. The collaboration yielded an episode of the popular Stuff You Missed in History Class podcast focused on the real history behind the Godzilla legend and its emergence during World War II.

The episode is in support of WB’s upcoming film project Godzilla: King of the Monsters. The movie’s director, Michael Dougherty, offers his insights on the episode as a part of this branded takeover. In addition to the podcast takeover, iHeartRadio’s broadcast stations around the U.S. will also air special episode vignettes.

Anna Washenko