iHeartMedia has entered a partnership with the Seneca Women Podcast Network. This multi-year deal will see the parties co-produce and distribute shows centered on women in business, leadership, current events, health, and more. iHeartMedia will co-produce the series Seneca Women Conversations on Power and Purpose, which debuted today on iHeartRadio.
Seneca Women is a global women’s leadship platform. It recently launched its podcast network with P&G as a founding partner. Its new and existing shows will join the iHeartPodcast Network under this arrangement.
“There has never been a more important time for women’s voices to be heard—especially in a year that is marking the 100th anniversary of American women’s suffrage,” Seneca Women Co-founder and CEO Kim Azzarelli said. “Through this new partnership with iHeartMedia, we can amplify the voices of established and emerging women leaders and connect millions of women and men around the world with positive, purpose-driven and actionable content.”
“Podcasting is a relatively new medium and, as such, we have a chance to build it the right way, with a fair balance of creators and voices, from the beginning,” said Conal Byrne, president of the iHeartPodcast Network. “Through our massive network and national reach, we’re thrilled to partner with the SenecaWomen Podcast Network to help amplify the voices of women in podcasting and around the world – and we can’t wait to bring to our listeners the remarkable stories that this team has assembled.”