UK-based Global has raised its game in podcasting with the acquisition of The Fellas Studios, a video-specialty podcast production house whose founding mission is “transforming what has traditionally been an audio-only format into a dynamic video experience.” A few of its most promoted shows are The Fellas Podcast, Saving Grace, and Chloe The World.
The result of this merger is a new production unit called Global Studios, which becomes the new home for existing and future podcasts. GlobalGlobal articulates its top-level strategy as “To be the home of the best podcast shows and grow audiences in the UK and internationally.”
A key intention is to attract creators with what Global characterizes as “the ultimate one-stop-shop for creators.” Global intends to put its marketing power behind high-end audio and video facilities, and seamless universal distribution.
Principals at both companies offer quotes HERE.