Audacy starts new podcast studio: 2400Sports, with MLB partnership

Audacy, a leading sports broadcaster and streamer, is opening a new sports podcast studio called 2400Sports. The venture begins with a content partnership with Major League Baseball, and another with Jody Avirgan’s Roulette Productions. The company also owns (via acquisition) the Cadence13 and Pineapple  Street Studios networks.

The new studio launches on the heels of Audacy becoming the official audio and podcast partner of Major League Baseball. As part of that partnership, Audacy and Major League Baseball will collaborate on the production and distribution of official podcast programming for the league and its clubs.

One project is already in the works: a podcast documentary series that recounts baseball’s most dramatic postseason campaigns. The first project in that series will focus on the Chicago Cubs long path to the 2016 World Series championship.

The new sports network and MLB partnership will bulk up as Audacy works with all the teams to develop shows. The Boston Red Sox are queued up to release the first of these shows.

The collaborative podcast development with Roulette Productions will range across different sports and topics. Jody Avirgan is the principal developer of that content.

“We’re excited to launch a third major studio with a goal of building 2400Sports into the home of the country’s best sports podcasts,” said David Field, Chairman, President and Chief Executive Officer, Audacy. “We look forward to developing elite partnerships, including our just-announced deal with MLB, to create truly special, riveting sports content.”The collaborative podcast development with Roulette Productions will range across different sports and topics. Jody Avirgan is the principal developer of that content.

.

Brad Hill