AdLarge’s digital audio advertising unit, cabana, announced that it has added Bear Brook to its content portfolio. The investigative podcast is from New Hampshire Public Radio, and is hosted by reporter Jason Moon. The show revisits the case of four unidentified bodies discovered in two barrels in New Hampshire’s Bear Brook State Park in the 1980s.
“Jason Moon brings thoughtful investigative reporting to the Bear Brook murders, drawing in listeners with the unpredictable findings of this fascinating case,” said Cathy Csukas, cofounder and co-CEO of both AdLarge and cabana. “Bear Brook is a highly engaging audio environment for our advertisers, and we are delighted to welcome Jason Moon and Bear Brook to cabana’s growing roster of true crime podcast titles.”
“With Bear Brook, we knew we had a terrific product, grounded in excellent storytelling and sound design,” said Mark Kaplan, interim executive director at NHPR. “cabana delivers the audio advertising expertise that will help us generate the revenue we need to continue to produce informative and inspiring content. We look forward to working with the cabana team to expand our engaged audience and identify like-minded advertisers.”