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DIGITALMDE

Ipsos Digital Audio Survey measures podcast listening in Italy: Younger listeners; more ad recall

Posted on November 30, 2020 by Brad Hill

Ipsos has released survey results from a study fielded in June, taking stock of podcast consumption in Italy. The work is supported by DigitalMDE, an Italian audio tech and podcast solutions company. Click through for the infographic. Continue Reading →

Metrics & Research, Podcasting DIGITALMDE, Ipsos

DIGITALMDE embarks on novel approach to promote branded podcasting

Posted on November 2, 2018 by Brad Hill

Italian digital audio firm DIGITALMDE has launched an unusual (probably unique) venture to demonstrate the appeal and value of branded podcasts. The company is launching a new content branch called MYVOXES, which will produce eight fiction series to demonstrate the power of audio storytelling. Continue Reading →

Podcasting DIGITALMDE
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