Balancing tech and authenticity: Adopter Media limits AI in host-read ads
In an effort to maintain authenticity and leverage the convenience and accuracy of AI, podcast ad agency Adopter Media has placed limitations on AI voicings of host-read ads. Specifically, insertion orders will now define limits on the use of AI voicing of ad copy. More than just an in-house decision, the company calls for creators, networks, advertisers, and agencies to uphold similar standards. Details inside. Continue Reading