Celebrity podcaster Payne Lindsey added to RAIN Online Audio Advertising Summit

It’s not too late to reserve a spot in the RAIN Online Audio Advertising Summit … and it’s not too late for new speakers to be confirmed.

RAIN is pleased to announce that Payne Lindsey, the celebrated creator and host of Up and Vanished, will join the “Podcast Advertising 360” panel at the New York event on Tuesday, February 28. Payne Lindsey appeared on Good Morning America and Nightline last week in connection with an arrest in the case of Tara Grinstead, A Georgia high school teacher who mysteriously vanished 12 years ago. That unsolved mystery is the subject of Lindsey’s podcast, which started eight months ago.

Payne Lindsey joins another producer (Scott Philbrook, Astonishing Legends), ad agency executive Patty Newmark, and marketing manager Collin Willardson on a panel led by audioBoom VP Thomas Mancusi.

An exceptional roster of 20 thought leaders from 20 influential companies will appear onstage during the four-hour event.

Final-day tickets remain on sale, at the normal ticket price.

Here is the agenda for the half-day conference:


RAIN President Brad Hill and RAIN Founder Kurt Hanson

9:10 – 9:40 RESEARCH: The Digital Share of Ear – A Share of Ear Report on Digital Audio Listening

Nicole Beniamini (Director of Research, Edison Research)

Presenting new insights from the influential Edison Share of Ear study. New information, not publicly available, on Americans’ share of time spent listening to digital audio.

9:40 – 10:20 PANEL: Podcast Advertising 360

MODERATOR: Thomas Mancusi (VP, Sales & Development, audioBoom)

Collin Willardson (Marketing Manager, Mack Weldon)
Payne Lindsey (Creator and Host, “Up and Vanished”)
Patty Newmark (CEO and President, Newmark Advertising)
Scott Philbrook (Creator/Executive Producer, “Astonishing Legends”)

10:20 – 11:00 PANEL: A Broader View of Streaming Audio

MODERATOR: Matt Cutair (CEO, AudioHQ)

Bill Hartman (VP, Strategic Partnerships and Business Development, TuneIn)
Jon Stephenson (President, Empire Streaming & Live365)
Kurt Hanson (Founder & CEO, AccuRadio)


11:00 – 11:20 NETWORKING BREAK

11:20 – 11:50 CONVERSATION: Measuring Podcast Listening

The podcast audience is growing. But how are people listening? that question is harder to answer because of multiple distribution points for most shows, each of which feeds back different information. This discussion with two podcast pioneers identifies the challenges of podcast metrics, and shines a light on emerging solutions.

MODERATOR: Steve Goldstein (Founder & CEO, Amplifi Media)

Lex Friedman (Chief Revenue Officer, Midroll Media)
Mark McCrery (Founder & CEO, Podtrack & Authentic)

11:50 – 12:30 PANEL: The Cutting Edge of Data

Alexis van de Wyer (CEO, AdsWizz)
Doug Sterne (VP Audio Development & Strategy, Pandora)
Brian Kaminsky (President of Programmatic and Data Operations, iHeartMedia)
Sean Kegelman (Global Head of Data Monetization, Spotify)
John Rosso (President, Market Development, Triton Digital)

12:30 – 1:00 PRESENTATION: Sound Business: Giving Brands A Voice

Steve Keller (CEO, iV, and Sonic Alchemist)


Great information that was presented in a good tempo.

Felt it was a great summit. Thoroughly enjoyed the podcasting panel in particular.

Very cool location, vibe, set-up. Attendance was solid — presenters were great.

Best RAIN I’ve attended, and I’ve been to 6 or 7. It was tight &focused.

Very good. The content was fresh and valuable.

I thought it was great. Full of good insights and lively, fun conversation about the state of advertising.

Brad Hill