Edison Research enjoys unique status for its Podcast Metrics rankers of U.S. and UK podcasts. Since those rankers are derived from surveys, not from server-side download counts, no podcast in the world suffers a platform disadvantage.
Now, Edison announces a Top Podcast badge, a bragging emblem for podcasts which rank in any of the three rankers published by Edison: Top 10, Top 25, and Top 50.
Sheer ranker presence earns a badge, regardless of position within the ranker. The badges are awarded in both the U.S. and UK rankers.
Shows and networks who qualify for the badges will be contacted by Edison Research, but incoming queries are welcomed also, at info@edisonresearch.com.
Edison Research has been measuring the podcast listening space for over 15 years and began measuring individual shows and releasing rankings in 2019 through Edison Podcast Metrics. Rankings are based on reach among weekly podcast listeners ages 13 and older.
As mentioned above, Edison Podcast Metrics is the only service that measures podcast listening, not downloads, across all networks, shows, and platforms, and does not require an opt-in from shows or networks.
