1.5B downloads; 10k advertisers; $50M creator payments — Audioboom 2023 snapshots

Audioboom released a few snapshot statistics for 2023, representing the scale of its consumption, sales, and podcaster payments.

Citing an Edison Research metrics, UK-headquartered Audioboom observes that it is the fifth biggest podcast publisher in the U.S.A.

The company doesn’t deliver a count of podcasts, but does note that 175,000 episodes were published in 2023. Episodes of True Crime podcasts led the way, followed by Politics and Comedy.

“Audioboom is a global leader in podcasting — our shows are downloaded more than 130 million times each month by 38 million unique listeners around the world.”

Perhaps the most startling number in this 2023 roundup is that Audioboom worked with over 10,000 brands on the advertising side. That resulted in over $50-million in creator payments.

“Our year in numbers not only reflects the size and scale of the platform that Audioboom has built, but is also testament to the hard work, creativity, and dedication of our partners,” says Stuart Last, Chief Executive Officer. “Podcasting is a wonderful and inspiring medium, and I believe 2024 will bring even more success for us all.” See more HERE.

Brad Hill