Stingray, the music and video distribution and advertising platform, is announcing that it will acquire 23-year-old audio streamer TuneIn. The transaction is valued at $175 million. Stingray will make a down payment of $150 million, and make good on the rest within 12 months. We learn that Stingray has acquired a $150-million loan to lift this acquisition.
TuneIn’s stockholders must approve the merger; all approval details are expected to be cleared by end of year.
“This acquisition marks a pivotal moment in Stingray’s journey to further strengthen its position as a global leader in audio entertainment and digital advertising sales,” stated Eric Boyko, President, Co-founder, and CEO of Stingray. “We are crafting an unmatched audio ecosystem by merging Stingray’s extensive technology infrastructure and content distribution capabilities with TuneIn’s expertise in monetization, advertising technology, and diverse content offerings.”
The pistons of this new engine are described as TuneIn’s sizable audience of active listeners for one, and Stingray’s distribution power for the other. The motivation is to solidify Stingray’s profile as a significant player in the digital audio advertising market.
There is also an eye on the combined company’s revenue, which is expected to rise above $400 million, according to press information. We observe that Stingray’s most recent full-year revenue was $387 million for fiscal year ending March, 2025. We also note that TuneIn’s forecasted revenue for full-year 2025 is $110 million. So, by our back-of-envelope reckoning, the combined entity might be targeting $500 million — on paper, of course.
“Stingray is the ideal partner to propel TuneIn’s next chapter of growth,” said Richard Stern, Co-Chairman and CEO of TuneIn. “Our global reach and advanced advertising capabilities, combined with Stingray’s audio and video distribution, creates a significant growth opportunity for both our companies.”
TuneIn will continue operating with its existing brand.
