In the blog post announcing the new feature, Anchor noted that this is a way to maintain the intimacy of a live interview and for co-hosts to read each other’s visual cues in podcasts, even as social isolation policies continue to combat the spread of COVID-19.
Anchor is owned by Spotify, which acquired the podcasting operation in February 2019. In the parent company’s Q1 earnings report, Spotify noted that it is now home to more than 1 million podcasts. Almost two-thirds of those are powered by Anchor.