The annual award was started in 1996. Early winners included pre-IPO or pre-acquisition Google, Twitter, Facebook, Skype, and eBay, demonstrating Red Herring’s acuity in bestowing recognition.
Triton Digital’s monthly Webcast Metrics is an industry-scrutinized product reported and analyzed in RAIN. (See the September metrics here.) Triton’s digital audio ad exchange, called ax2, is marketed as the only programmatic audience buying platform for audio.