The content team will report to Sirius XM Chief Content Officer Scott Greenstein. Members of the team include Pandora executives Alex White, vice president of content and programming; Jeff Zuchowski, vice president of label relations; Bill Crandall, vice president of editorial content; and Lindsay Bowen, head of podcasts and entertainment content partnerships.
“Creating a dedicated team of talented and forward-thinking people is the first step in delivering great content that drives usage and engagement on Pandora,” Greenstein said. “For more than a decade and a half at Sirius XM, we’ve created ground-breaking and compelling content, constantly refreshing and evolving an exclusive programming lineup that has drawn tens of millions of subscribers nationwide. I am very excited to engage in the collaborative work ahead to create great new content for both the Pandora and Sirius XM audiences.”