“Our mandate is to inform, enlighten and entertain listeners, and we are excited to be partnering with Acast to support our global ambition and reach, as we look to bring Canada to the world through our unique and diverse original programming,” said Heather Gordon, director of digital sales for CBC & Radio-Canada Media Solutions. “Acast’s experience representing premier podcast brands, perfectly aligns with our award-winning content and global pursuits.”
“With millions of listens each month, CBC/Radio-Canada is truly considered to be one of the world’s leading podcasting publishers, but one of the most exciting things is that they’re being listened to much further afield,” Acast Global Head of Content Susie Warhurst said. “Our partnership will allow them to make the most of that global opportunity by expanding into new markets and bringing in revenue from all over the world.”