Echo Flex is an inexpensive option for adding Alexa support to existing home infrastructure. It offers the company’s voice AI and hands-free smart home control from any standard electrical outlet. The Flex has a built-in USB port for charging mobile devices or connecting with optional accessories. It retails for $24.99.
The company is also going bigger with its Alexa integrations. It introduced an Amazon Smart Oven, which sells with an Echo Dot for voice control. The smart oven has dozens of cooking presets and owners can use voice commands for basic temperature and timing actions.
Finally, in an effort to make its smart home tech more approachable, Amazon launched a program called Certified for Humans. Products labeled with this badge come with simple setup processes and easy Alexa connection. The program will cover products from select third-party brands as well as Amazon’s own devices.
The complete list of new products and features announced at the event is included in Amazon’s press releases here and here.