Spotify’s Discover Weekly hits 1 billion streams in less than 3 months

Spotify’s Discover Weekly playlists have quickly become a huge success with the streaming company’s listener base. The feature has had 1 billion tracks streamed in the 10 weeks of its existence. The tool is one of a handful of self-proclaimed recommendation engines that has really knocked it out of the park, and the reason is a very savvy use of listener data. Continue Reading