“Home smart speakers are booming, and opening a new channel for media companies to reach their audiences with audio content. Specifically for television and print media companies, this new channel provides an opportunity to maintain and grow their audiences,” Rivet CEO John MacLeod said. “Our goal at Rivet is to bring media companies into the smart-speaker channel and partner with them through the continuing technological advancements.”
Rivet has been developing other partnerships for content on Alexa, most recently with Scripps. In 2016, the company pivoted toward B2B audio on demand.