We learn from Semafor Media that culture magazine The Atlantic has doubled the output of its flagship podcast, Radio Atlantic, which will begin producing episodes twice a week. A new weekly video podcast will also be launched; it’ll be a Monday drop with the promise of “stories that set the agenda for the week.” The Atlantic’s entire podcast catalog can be viewed HERE.
When digital drives revenue in an analog medium, new lessons come into play. That’s the premise of an upcoming webinar: 10 Things We Learned Helping Radio Stations Build Digital Revenue. The estimable Paul Jacobs (Jacobs Media) is co-hosting this online learning session, partnered with colleague Chris Brunt. They promise a fast-paced presentation. Registration is free, and recommended even for those who cannot attend. All registrants will receive a recording of the session. Do it HERE.
Rina Chandran, Deputy Editor at nonprofit digital publication Rest of World, has posted her interview with Spotify SVP Gustav Gyllenhammar about Spotify’s AI future. She notes that more than half of Spotify listening happens in non-English languages, as Spotify’s continental expansion reaches Africa, Asia, and Latin America — 84 markets in all. We learn that Spotify’s user growth in those markets outside of Europe and North America have been experiencing faster expansion than established markets for many years, and they are also the fastest growing subscription markets. In the discussion around non-English music, we are told that Lui Fonsi’s colossal hit Despacito has been streamed over four billion times, and has catalyzed the growth of non-English music. Many other insights about international markets, AI music, and the vinyl/cassette revival. Get it HERE.
