“Our editors make playlists to perfectly suit fans’ tastes and moods,” said Nigel Harding, vice president of artist marketing. “For the first time, we’re bringing these hand-picked selections to life in a really cool party atmosphere. Fans can get closer to the artists they love, from the playlists they love, all in a live setting.”
The inaugural concert is Rocket LIVE and occurs today, with Circa Waves and Twin Atlantic slated to perform.