“We are thrilled to be collaborating with one of the most recognised football teams in the world to give fans that are both hugely passionate about music and football access to compelling, entertaining and innovative content,” Deezer CEO Hans-Holger Albrecht said. “We look forward to continuing to build our relationship with Manchester United over the next few years and to delivering what we believe will be the very best user experience.”
The deal bolsters Deezer’s existing coverage for soccer fans. Last fall it added live commentary and podcasts covering the Premier League and Bundesliga teams to its programming.