AI vs. Human audiobook narration: Listeners decide

In one of the most intriguing surveys we’ve seen in a field which generates surveys aplenty, Edison Research at SSRS has announced AI vs. Human Audiobook Narration: A Blinded Survey of 1,000 Listeners. This piece of work will be presented via webinar.

Edison VP Megan Lazovick will present, alongside Philip Marshall, Founder & CEO of Spoken, which commissioned the study.

Several points of learning are promised:

• How each narration style performed in a blinded test, including where human narration rated highest and where AI  narration rated highest
• What listeners say matters most in narration
• How willingness to listen changed after the AI narration was revealed
• Purchase intent for AI-narrated audiobooks

… and more.

Edison webinars are often thronged affairs with attendees visible to each other in a chat environment. That can result in a frothing Q&A repartee among attendees, sometimes including the presenter.

More info HERE. Register HERE.