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iHeartMedia partners with Middle East State of Qatar for new podcast effort

iHeartMedia and the Government Communications Office of the State of Qatar have signed a new multi-year partnership. The intent is to grow a thriving podcasting industry in the Middle East and North Africa.

The partnership brings a new podcasting infrastructure to Qatar and hopes to spark a wave of creative storytelling across the MENA (Middle East and North Africa) region. Both parties aspire to make the area into a global podcasting hub. Click for details. Continue Reading

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Steve Goldstein: Apple Just Moved the Center of Gravity in Podcasting

The container is fluid. The brand is constant.” In his latest guest column, Steve Goldstein (Founder, Amplifi Media) recognizes the importance of Apple’s recent addition of native video in its podcast listening app — accelerating a transformation already evident elsewhere, notably YouTube and Spotify. Flowing from that new reality, Steve observes that revenue and complexity evolve together, and that strategic clarity evolve together. Continue Reading