TuneIn prescribes listening for post-“Serial” withdrawal

TuneIn_Logo_2000px copy NEW LOGO 2014The well publicized success of audio programming Serial, which achieved cult status and breakthrough metrics for a pureplay podcast (online only, not an archived radio show), has the podcast industry hoping for rising tide which lifts all boats. It’s not only podcast creators looking at 2015 as a potential growth year for the category. Distribution platforms have much to gain from an anticipated surge of interest in on-demand talk-based audio.

TuneIn is promoting “Other Binge-Worthy Podcasts” for Serial fans wanting to discover a new addiction. One of the recommendations is Welcome to Night Vale, already a semi-underground (semi-above-ground?) hit. It has benefited from outstanding critical review, and, though fictional, might attract a new bingeing audience. After all, isn’t binge consumption largely fueled by discovering a program that has been running for a while, and catching up?

The other recommendations are Criminal, WNYC’s LiesHowSound, and Reply All.

Related Posts

Spotify Q1: 1B Euros; total revenue +20%; 615 monthly users

Spotify’s Q1 earnings report provides clear bragging points for Spotify. Click for details and a financial data graphic.

RAIN Notes: Wednesday, April 24

— Basic Education (Ad Results Media)

— Lots Of Win (The Webbys)

— La Mejor (Triton Digital)

You Missed

Spotify Q1: 1B Euros; total revenue +20%; 615 monthly users

Steve Goldstein: Navigating The Real Risks Of AI-Audio

Steve Goldstein: Navigating The Real Risks Of AI-Audio

Audacy Sports launches today, solving a “clunky” problem and better serving advertisers

Audacy Sports launches today, solving a “clunky” problem and better serving advertisers

RAIN Notes: Wednesday, April 24

RAIN Notes: Wednesday, April 24

Acast annual report: Defending and defining the podcast ad market

Acast annual report: Defending and defining the podcast ad market

Spotify exits the IAB; podcasting particularly affected; a signal of extraordinay self-sufficiency

Spotify exits the IAB; podcasting particularly affected; a signal of extraordinay self-sufficiency
Enjoy great online radio at AccuRadio!