The October podcast publisher ranking from Podtrac includes a new entry. NBC News made the top ten, landing in ninth with its 24 podcasts. NPR held onto its crown for another month after taking the lead back from iHeartRadio in September. iHeartRadio remains a close contender in second, followed by the New York Times in third.
All publishers in the ranker reported increases in U.S. unique monthly audience over the previous month results. The New York Times had the largest jump from September at 18%. The average U.S. unique monthly audience for these ten publishers grew 10% from the previous month and 41% from October 2018.
