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Dan Misener: I analyzed 20 million Apple Podcasts star ratings. Here’s what I learned.

Dan Misener is Head of Strategy and Audience Development at Pacific Content. This guest column was originally posted on the Pacific Content blog (on Medium)


Most ratings are 5-star ratings

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Most podcasts don’t have any star ratings at all

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The average rating is 4.6 stars

Serialized podcasts get more ratings

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Explicit podcasts get more ratings 🤬

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True Crime podcasts get the most ratings

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Brad Hill

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