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Google Home tests out audio advertising

Google Home canvas

Voice-activated smart home speaker Google Home has started experimenting with what may or may not be an ad format. Owners of the device started hearing unprompted promotions for Disney’s upcoming live action version of Beauty and the Beast. Although Google then said the mentions weren’t intended as ads, will advertising be coming to these devices? Continue Reading

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Playing music leads consumer satisfaction with voice-activated devices

VoiceLabs voice assistant survey canvas

A new report from VoiceLabs examines the burgeoning market of voice-activated personal assistants. With the pushes by so many tech companies – such as Amazon, Google, and Sonos – into this space, what are device owners actually using them for? VoiceLabs’ used its Voice Experience Analytics service to give some answers to that question. Continue Reading

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Sonos adds voice-control from Amazon’s Alexa

Sonos logo canvas

Sonos announced that it is adding some third-party app integrations to its wireless speaker products. Most intriguingly, one of the first partnerships for app support is with Amazon. People who have both Sonos speakers and one of Amazon’s Alexa-enabled devices – the Echo or Echo Dot – can now use the Amazon voice-controlled product to operate their Sonos system. Continue Reading

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Sonos pivots toward a future of subscription streaming, voice controls

Sonos logo canvas

Sonos announced a big business shakeup, including layoffs and a new focus in how it will bring music into the home. In a blog post discussing the changes, CEO John MacFarlane spoke about how the home audio landscape is changing and how the company wants to stay at the forefront of that transition. He pointed to the growth of streaming, and subscription tiers in particular, and the increased interest in voice controls as the reasons for the pivot. Continue Reading