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Facebook acquires Source3 startup for rights management tech

Facebook’s possible plans for music content continue to take hazy shape as the company assembles tech and talent in that space. The latest development is the acquisition of Source3, a startup that specializes in “analyzing branded intellectual property in user-generated content.” The Source3 team and the company’s technology will be incorporated into Facebook’s ranks. Continue Reading

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PodcastOne launches new mobile app, adds video partnership

PodcastOne has launched a new mobile app that includes interactive features in social and video alongside its audio programming. Listeners can tune into their shows and engage with them in new ways, such as viewing behind-the-scenes photos, taking polls, and messaging other fans. The app also introduces a virtual currency for its loyalty program. Continue Reading

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Musical.ly joins the original content bandwagon

Social video app Musical.ly is now creating original shows. The platform emphasizes user creativity, and has become a hub for lip syncing and other fan music videos. The planned episodes will run just two to four minutes and will feature content from NBC, MTV, and Hearst. Original content has become a core marketing promise for companies across the entertainment and media landscapes. Continue Reading