Vevo has expanded its shared viewing feature with a live component. The video company rolled out Watch Party in March, allowing multiple people to watch the same clip across multiple computers. The new development is Watch Party Live, which adds a real-time broadcast component for artists to interact with their fans. Continue Reading
Vevo has rolled out a new app for the Apple TV, with more television support to roll out in the future. The new features for Vevo’s Apple TV presence include a pop-up navigation bar for browsing while viewing videos and curated video and playlist recommendations. Continue Reading
Vevo has unveiled a new feature for watching music videos with multiple people. The tool, dubbed Watch Party, sets up simultaneous viewing across multiple computers. Continue Reading
Music video platform Vevo has hired Kevin McGurn as its chief sales officer. McGurn was previously head of sales at YouTube multi-channel network Fullscreen. Continue Reading
Vevo has been working on towards a subscription tier for at least a full year, but it seems that the wait will continue. CEO Erik Huggers said in an interview that the subscription plans are on hold while Vevo focuses on international expansion and producing original content. Continue Reading
Vevo is pulling in solid viewer numbers, but its performance is still tightly tied to YouTube. According to the comScore Video Metrix data, about 97 million Americans watched at least one Vevo music video in October 2016. Continue Reading
Vevo has added a new feature for making animated GIFs from its hosted music videos. Not all videos in the library are available for creation of the five-second looping clips at launch, but Vevo said it is working to have the rights to include as many as possible. Continue Reading
Vevo hired Colleen McCreary as its chief people officer. In this role, she will be tasked with managing the video company’s global people strategies and operations. McCreary’s resume includes time with mobile expert Zynga. Continue Reading
Vevo has hired Jon Gisby its new Head of Europe. He joins the company after working on the BBC’s digital strategy and running content and services at UK ISP Freeserve. In this new role, he will be responsible for delivering Vevo’s plans for content, technology, and monetization in that market. Jon Gisby has been a forward-looking executive during a career with many parts. Continue Reading
Vevo’s chief revenue officer, Nic Jones, is departing the video distribution company. Jones had been with the business since 2011, and he will remain in the CRO position until the end of the year. Continue Reading
Vevo has entered a partnership with MediaWorks, an independent broadcaster in New Zealand. The tie-up “will allow us to reach more New Zealanders than ever before, and be the prime location for any advertiser looking to purchase premium digital content and connect to engaged audiences,” said Glen Kyne, acting chief commercial officer for MediaWorks. Continue Reading
Vevo has entered into a deal with MTV, and as a result, it is hosting clips of performances from the Video Music Awards event held last night. The arrangement includes performances by Ariana Grande, Nick Jonas, The Chainsmokers, and Britney Spears. Continue Reading