In an interesting piece of research from Podtrac, YouTube had a larger share of podcast plays for shows that distribute full video episodes on YouTube. The results add dimension to the growing idea that putting a podcast on YouTube is a good idea for discoverability. Podtrac’s work points to YouTube as a potential leader in audience reach. Continue Reading
In our latest intermittent check-ins to Podtrac’s weekly podcast download report, we see a 45% increase between March 22, 2021 and March 27, 2022. The Society & Culture category showed the strongest week-over-week growth at +5%. Science showed the weakest week-over-week growth at -7%. Click for graphics.
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In Podtrac’s Top Podcast Publishers monthly ranker for February we learn that podcast audience growth has enjoyed a strong upswing, as represented by Podtrac’s top 20 publishers. (Podtrac measures its clients.) Click through for the results, and RAIN’s remix, which re-sorts the top publishers by average listeners and plays per show. Continue Reading
In Podtrac’s Top Podcast Publishers monthly ranker for January we learn that the metrics for audience growth were mainly on the upswing. Click through for the results, and RAIN’s remix, which re-sorts the top publishers by average listeners and plays per show. Continue Reading
The Jordan Harbinger Show joined Podtrac’s monthly Top 20 Podcasts ranker for December. The other 19 shows all appeared in the previous month. RAIN’s 6-month comparison illustrates the nearly-unchanging stability of this list. Continue Reading
In the December Top Podcast Publishers list from Podtrac, U.S. Unique Monthly Audience increased for 4 of the Top 20 publishers in December over November. Total Global Downloads for the Top 20 were up 9% month-over-month and up 19% year-over-year. Click through for the entire list, plus RAIN’s remix which sorts top publishers by average audience size and downloads per show. Continue Reading
In the November Top Podcast Publishers list from Podtrac, U.S. Unique Monthly Downloads were flat mon over month, and year over year. In the RAIN Remix we re-sort the ranker on an average per-show basis within each network. Click to the see info graphics. Continue Reading
In the October Top Podcast Publishers list from Podtrac, U.S. Unique Monthly Audiences increased or was flat for 19 of the Top 20 publishers in October over September. In the RAIN Remix we re-sort the ranker on an average per-show basis within each network. Click to the see info graphics. Continue Reading
In Podtrac’s newly released October edition of its Top Podcasts ranker, we see extreme stability in the list. Click through for RAIN’s 4-month comparative analysis. Continue Reading
In Podtrac’s Top Podcast Publishers monthly ranker for September, out this week, we learn that average audience was down month-over-month, and average downloads were up. We present the Podtrac ranker, and the RAIN Remix — which re-sorts the list by average number of plays, and listeners, per show for each publisher. Click through for details and charts. Continue Reading
Podcast measurement company Podtrac released its Top 20 Podcasts ranker for September, based on unique U.S. monthly audience. As in past months, there is little change in the roster or audience. Only one new show entered the list from the previous month. Click for graphic illustration. Continue Reading
Podtrac released its Top 20 Podcasts ranker for August, measuring Podtrac measurement clients based on unique U.S. audience reach. As in most months, we see long-time stalwarts in the list. (In fact, the top five are identical as in the July list.) Two newcomers. Continue Reading