The rumor mill was buzzing earlier this week about iHeartMedia’s plans to enter on-demand streaming. Now, America's biggest broadcast group has announced that it has two such services in the works, both due to launch in January 2017. Details are scarce, but there is one important feature.[read more]
In a breakthrough announcement, Clear Channel today renamed the company iHeartMedia.
"Clear Channel announced today that it has become iHeartMedia, reflecting the company’s success in becoming a one-of-a-kind multi-platform media company with unparalleled reach and impact," according to the press release. Darren Davis, President of iHeartMedia, remarked in an email, "iHeartMedia reflects the momentum of iHeartRadio and how consumers and advertisers engage seamlessly across our diverse live media platforms -- broadcast radio, digital, mobile, social, TV, outdoor and events."[read more]
In this guest column, RAIN Enterprises CEO Jennifer Lane explains why it’s crucial to focus on digital platforms. Core spot revenue is still important to the industry, but recent news developments indicate that broadcasters would be well served to be aggressive in growing their share of the digital pie.[read more]
RAIN Summit Indy is around the corner, and we booked some phone time with keynoter Darren Davis, president of Clear Channel Networks. Following are excerpts from a conversation with the irrepressibly enthusiastic Mr. Davis -- about integrated advertising, iHeartRadio, and his commitment to Clear Channel.[read more]
Darren Davis, President of Networks for Clear Channel Media and Entertainment, will be the keynote speaker at this year’s RAIN Summit Indy, to be held Tuesday, September 9 at the Indiana Convention Center in Indianapolis. Davis has a 21-year career with Clear Channel, and will provide insight on Clear Channel’s innovative digital initiatives.[read more]